Junya Watanabe MAN Fuses American Pop Influences for SS23
From Netflix to Roy Lichtenstein.






































Junya Watanabe MAN made an appearance at Paris Fashion Week over the weekend, presenting an amalgamation of pop culture influences for its Spring/Summer 2023 collection. With the subversive track Born Under Punches by Talking Heads playing in the background, Watanabe sets the scene with a look incorporating a Honda logo cap, fitted nylon blazer displaying a faded print of The Girl With Hair Ribbon by Roy Lichtenstein, and drop-crotch jeans featuring Keith Haring logo patches and embroidery.
The rest of the show follows a similar vein, combining Watanabe’s detail-focused tailoring with both new and old references which have pervaded across time — from Netflix, Coca-Cola, and Honda logos to unmistakable works from Basquiat and Andy Warhol. The SS23 apparel pieces — including tracksuits, blouson jackets, mohair cardigans, anorak jackets, patchwork denim, ankle-cut pants, and flannels — can for the most part be seen as elevated staples, serving as easily wearable statement pieces.
In addition to the logo-heavy caps, accessories include a gloss-orange tote and an understated eye-branded crossbody bag. Rounding out the assemblage are collaborative New Balance Nobium sandals in black and RC30 sneakers found in various colorways inspired by the retro NB 320 silhouette.
Take a closer look at the Junya Watanabe MAN’s PFW runways shots above.
Elsewhere, AMI’s SS23 show was a love letter to Paris.
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