Sapporo Introduces First Hard Seltzer Dubbed "WATER SOUR"

A casual and refreshing 3% ABV drink.

Food & Beverage
1,863 Hypes 2 Comments

Sapporo Beer Ltd. is launching two flavors of the WATER SOUR, its first ready-t0-drink hard seltzer product.

The drinks are light and refreshing, and are described as “liquor that can be enjoyed like carbonated water.” Both the Lemon and Orange flavors contain no sugar and a light 3% ABV.  The product will be in direct competition with Suntory’s Chu-Hi Horoyoi White Sour drink which also sits at 3% ABV.  Time will tell whether Sapporo will launch a higher alcohol content drink to compete with the highly popular Chu-Hi Strong drink.

The new Sapporo WATER SOUR comes in 350ml cans with a suggested before-tax price of ¥141 JPY (approximately $1.28 USD) and is now available nationwide in Japan.

DISCLAIMER: We discourage irresponsible and/or underage drinking. Drink responsibly and legally.

In other food and beverage news, Paris Saint-Germain sells honey harvested in its home stadium.

Read Full Article

What to Read Next

Topo Chico Is Introducing Margarita Hard Seltzer
Food & Beverage

Topo Chico Is Introducing Margarita Hard Seltzer

Featuring strawberry hibiscus, tropical pineapple, prickly pear and signature flavors.

Topo Chico Launches Hard Seltzer Glass Bottles
Food & Beverage

Topo Chico Launches Hard Seltzer Glass Bottles

Focusing on its popular Strawberry Guava flavor.

SONIC Hard Seltzer Launches New Slim Can
Food & Beverage

SONIC Hard Seltzer Launches New Slim Can

Part of a greater release throughout the United States.


White Claw Hard Seltzer Launches Surge Variety Pack
Food & Beverage

White Claw Hard Seltzer Launches Surge Variety Pack

Featuring its Blackberry, Natural Lime, Blood Orange and Cranberry flavors.

On Officially Files for IPO in New York
Footwear 

On Officially Files for IPO in New York

The Roger Federer-backed label is expected to seek a valuation between $4 billion and $6 billion USD.

You Can Now Own a 1/6th Scale Baby Joaquin Phoenix Joker Figure
Design

You Can Now Own a 1/6th Scale Baby Joaquin Phoenix Joker Figure

Because why not?

Subaru Refreshes Forester Crossover With More Aggressive Look
Automotive

Subaru Refreshes Forester Crossover With More Aggressive Look

The JDM vehicle will likely form the basis of North America’s Forester Wilderness.

Salehe Bembury Reveals Closer Look at His Crocs Collab
Footwear

Salehe Bembury Reveals Closer Look at His Crocs Collab

Featuring a complete rework of the original silhouette.

NBCU Is Ready for 'The Office' Reboot Whenever Creator Greg Daniels Is
Entertainment

NBCU Is Ready for 'The Office' Reboot Whenever Creator Greg Daniels Is

Daniels previously confirmed that he’s not opposed to the idea of a reboot.


Take a Look at Budweiser’s Celebrate Biggie Concert With Lil Kim, Busta Rhymes and The LOX
Music

Take a Look at Budweiser’s Celebrate Biggie Concert With Lil Kim, Busta Rhymes and The LOX

The epic night paid homage to the legacy of Biggie at the Prospect Park Bandshell.

Bulova Reissues US Government Mil-Ship Prototype Diver
Watches

Bulova Reissues US Government Mil-Ship Prototype Diver

Design resurfaces for the first time in 64 years.

Prime1Studio Crafts a Hyper-Realistic 'Devil May Cry 5' 1/2-Scale Dante Figure
Design

Prime1Studio Crafts a Hyper-Realistic 'Devil May Cry 5' 1/2-Scale Dante Figure

Standing over a meter tall and weighing over 65 pounds.

New Study Reveals Eating a Hot Dog Shortens Your Life by 36 Minutes
Food & Beverage

New Study Reveals Eating a Hot Dog Shortens Your Life by 36 Minutes

While a peanut butter and jelly sandwich adds 33 minutes to your life.

Krispy Kreme Indonesia Dishes Out New Doughnut Waffles
Food & Beverage

Krispy Kreme Indonesia Dishes Out New Doughnut Waffles

Featuring six different flavors of its latest breakfast creation.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.