John Geiger Begins "The New Everydayz" Program with Black/White GF-01
The first “staple” colorway of Geiger’s lifestyle sneaker was crafted with daily wear in mind.
John Geiger is set to release a no-frills “Black/White” colorway of his GF-01 sneaker. Up until this point, Geiger’s GF-01s have all featured either bright color schemes or bold material choices, but the “Black/White” serves as the launching point for his “The New Everydayz” program, an initiative that aims to supply consumers with no-frills everyday footwear options.
The GF-01 “Black/White” features a black tumbled leather upper with a cursive G logo on the midfoot, done up in black chenille and running back to the heel where it meets a chenille heel piece. The only divergence from black on the upper arrives via the top eyelet, which takes on a bright yellow hue for a potential nod to Geiger’s Pittsburgh roots. White midsoles with a GF-01 hit and white outsoles with a repeating JG traction pattern round off the look.
Look for the John Geiger GF-01 “Black/White” to hit the John Geiger Co. webstore on March 12 at 12 PM EST. Its MSRP is set at $195 USD, in line with prior releases.
Elsewhere in the world of footwear check out the fragment design x Travis Scott Air Jordan 1 — a project between Hiroshi Fujiwara, La Flame and Jordan Brand that’s an early contender for 2021’s sneaker of the year.