Watch retailer HODINKEE recently announced an official commercial partnership with Swiss luxury watch manufacturer, OMEGA. The HODINKEE Shop will now be an authorized OMEGA retailer, in addition to already maintaining partnerships with over 10 watch brands, including Grand Seiko and Zenith. The partnership will allow the HODINKEE Shop to sell a wide, yet carefully curated selection of new watches from OMEGA, including its Speedmasters and Seamasters.
“What really started my interest in [OMEGA] was a watch that was gifted to me by my grandfather, which was an OMEGA Speedmaster MK40,” says HODINKEE’s CEO Ben Clymer. “When we marked the 10 year anniversary of HODINKEE, it was OMEGA who we partnered with to pay tribute to that specific timepiece. To be able to have OMEGA now as a commercial partner is an honor and we are excited to offer the product to the HODINKEE community.”
HODINKEE’s Chief Commercial Officer, Russell Kelly, also noted that by including OMEGA in its partnership lineup, the retailer would be championing an important aspect of watch history. “It is imperative to be able to offer our customers the best in what watchmaking has to offer, and by having OMEGA – with its storied history of innovation and design – we can do just that,” he says.
In celebration of the partnership, OMEGA and HODINKEE are currently hosting a pop-up shop in NYC that will feature a range of new OMEGA watches, as well as vintage pieces on loan from the OMEGA Museum. The pop-up will be open until November 24 at the address below.
HODINKEE x OMEGA Pop-up
274 Lafayette Street
New York, NY 10012
Elsewhere in the watch world, G-SHOCK will be launching two metal camo-print limited edition watches.
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The OMEGA Seamaster 300M has been a leader in the dive-watch genre for over 25 years, and its most recent variation – with a laser-engraved wave decoration and a ceramic bezel – is a strong contender for its finest design yet. Check it out online in the H Shop right now. #OMEGAxHODINKEE