Sign up for a Hype account, a new unified account accessing unique features and benefits across all Hypebeast websites.

Settings

Get the HYPE App

Stay ahead of the curve and never miss out on what's fresh, exciting, and essential.

Learn More
QR Code

Scan the QR code above to download the HYPE app now, or check it out in the app stores.

App Store Google Play
Galaxy Store

Trending

  • London
  • Collaboration
  • Anime
  • Netflix
  • HBX
  • Dragon Ball Super
  • Crunchyroll
  • Cyberpunk: Edgerunners
Drops Shop

B.o.B. featuring Rivers Cuomo – Magic (Video)

bob-rivers-cuomo-magic-video

Music
215 0   Comments
Save

B.o.B. rounds up the visual campaign for his successful debut The Adventures Of Bobby Ray with the clip for the Rivers Cuomo-assisted “Magic”-single. Director Sanaa Hamri enacts the ATLien and the Weezer-frontman to turn the uplifting tune into a college frenzy. Enjoy!

Read Full Article

What to Read Next

KATSEYE Claims First No. 1 Album on Billboard 200 With 'WILD'
Music

KATSEYE Claims First No. 1 Album on Billboard 200 With 'WILD'
The girl group earns 170,000 equivalent album units as Phoebe Bridgers debuts at No. 2 with ‘Lost Weekend.’
By /
429    0   Comments
Save
The Mac Miller Estate Celebrates 10 Years of 'The Divine Feminine' With Expanded Vinyl Reissue
Music

The Mac Miller Estate Celebrates 10 Years of 'The Divine Feminine' With Expanded Vinyl Reissue
The 3LP release features three previously unreleased tracks, including new single “Butterflies.”
By /
1.8K    0   Comments
Save
JAY-Z Announces Exclusive 30th Anniversary Pop-Up Experience at London's Camden Market
Music

JAY-Z Announces Exclusive 30th Anniversary Pop-Up Experience at London's Camden Market
The week-long retail activation features limited-edition merchandise, exclusive vinyl releases, and live evening DJ sets.
By /
3.1K    0   Comments
Save
Beyoncé Expands ‘B'Day’ Into a 31-Track 20th Anniversary Edition With Unreleased Songs and a Pharrell Collab
Music

Beyoncé Expands ‘B'Day’ Into a 31-Track 20th Anniversary Edition With Unreleased Songs and a Pharrell Collab
The reissue adds first-time features with Maluma and Selena, and rebuilds the era’s videos from 35mm into 4K.
By /
31.1K    0   Comments
Save
Squarepusher Presents Shobaleader One d'Demonstrator
Music

Squarepusher Presents Shobaleader One d'Demonstrator
squarepusher-shobaleader-demonstrator
By /
128    0   Comments
Save
SOPHNET. 2010 Fall/Winter X-146 DAMAGED 5 Pocket Pants
Fashion

SOPHNET. 2010 Fall/Winter X-146 DAMAGED 5 Pocket Pants
For Fall, Japanese brand SOPHNET. takes inspiration from workwear and vintage fits for denim.
By /
284    0   Comments
Save
Röyksopp - The Drug (Video)
Music

Röyksopp - The Drug (Video)
royksopp-the-drug-video
By /
182    0   Comments
Save
adidas Originals by Originals Kazuki Kuraishi Campus 80s Felicity
Footwear Fashion

adidas Originals by Originals Kazuki Kuraishi Campus 80s Felicity
Kazuki Kuraishi collaborates with adidas Originals once again with the Campus 80’s Felicity.
By /
1.0K    0   Comments
Save
Billionaire Boys Club | Ice Cream 2010 Fall/Winter New Releases
Fashion

Billionaire Boys Club | Ice Cream 2010 Fall/Winter New Releases
BBC/Ice Cream releases new styles of their signature pieces this weekend. The IC Bug New Era
By /
497    0   Comments
Save
Asher Roth - G.R.I.N.D. (Get Ready It's A New Day) (Video)
Music

Asher Roth - G.R.I.N.D. (Get Ready It's A New Day) (Video)
asher-roth-grind-video
By /
264    0   Comments
Save
Interview Magazine: Marc Jacobs
Fashion

Interview Magazine: Marc Jacobs
Marc Jacobs President Robert Duffy interviews Louis Vuitton creative director Marc Jacobs in a
By /
303    0   Comments
Save
Dr. Martens x swagger 10 Hole Boots
Footwear Fashion

Dr. Martens x swagger 10 Hole Boots
Dr. Martens have collaborated with Japanese label swagger this fall on the iconic 10 Hole Boot
By /
1.0K    0   Comments
Save
Self Edge Los Angeles
Design

Self Edge Los Angeles

Self Edge Los Angeles officially opened its doors for business on September 1st and with it
By /
305    0   Comments
Save
Leffot x Alden Greenwich Boot
Footwear Fashion

Leffot x Alden Greenwich Boot
New York’s Leffot recently received a new shipment of their modified Greenwich boot from Alden.
By /
294    0   Comments
Save
Lifetime Collective "Solstice" Video
Fashion

Lifetime Collective "Solstice" Video

Canada’s Lifetime Collective create the following video featuring Calgarian skater Sean
By /
222    0   Comments
Save
superfuture Tokyo superguide iPhone App
Tech & Gadgets

superfuture Tokyo superguide iPhone App
A longtime resource for those wanting a non-conventional city guide to shopping, the superguide
By /
51    0   Comments
Save
More ▾