adidas Gears up for FUTURECRAFT Collabs With KITH, Footpatrol and More
#CONSORTIUM4D is arriving soon.
adidas Consortium teases an upcoming collaboration involving some of the biggest sneaker boutiques today. In an Instagram video shared yesterday, the visuals showcase the logos of KITH, Foot Patrol, Invincible, and Sneakersnstuff being transformed from liquid to solids through adidas’s and Carbon’s digital light synthesis technique.
After collaborating with Amsterdam-based Studio Hagel and revamping its own Iniki with the 3D-printed sole, it appears that adidas is aiming to expand its innovative technology across a number of different projects. In the last frame of the teaser, we get a glimpse of a low-top runner sitting atop a FUTURECRAFT-latticed sole. The caption states that four different silhouettes will be designed for this collaboration. Take a look at the video below and read more about the groundbreaking 3D manufacturing process here.
