Uffie featuring Pharrell Williams - ADD SUV (Teaser)

Here is the visual appetizer for the upcoming video for Ed Banger’s Uffie and Pharrell Williams’ powerful collaboration “ADD SUV”. In addition, there are also some details on the concept for the project.

Uffie returns to the club scene this summer with A.D.D SUV a banging electro crunk monster that sees the Miami-born, Paris-based rapper and future icon, step up to front of the queue 6am hand in hand with fellow rhyme spinner Pharrell.
Poking fun at the rap fraternity’s obsession with possessions, particularly their cars, Uffie was certain she wanted Pharrell involved when the track was coming together; I was so excited when I was introduced to him in Tokyo a few years back that I knew if there was ever the right track I would have to ask him to be on it. This was that track and, fortunately, he said yes.
If the dream team of Madonna-collaborator Mirwais, rap-icon Pharrell and Parisian scene-makers Ed Banger wasn’t enough, legendary house-giant Armand Van Helden took the track on a journey back to his roots with the Banging summer anthem remix that is currently hanging tough at No. 3 in the Beatport Charts. Not to leave the underground lacking, the UK’s producer du jour, Hudson Mohawke (Warp) drops synthetic bleeps into a 2 step garage rhythm transforming the track into a thoroughly enjoyable and mind-bending trip through the electronic jungle.

Expect the video to be released any day now.