Nike Stadium Paris "Black Magic" Exhibition

Nike Stadium Paris launched its “Black Magic” exhibition last night in the French capital. The

Uncategorized
428 0   Comments
Prefer Hypebeast on Google
Save

Nike Stadium Paris "Black Magic" Exhibition

Nike Stadium Paris launched its “Black Magic” exhibition last night in the French capital. The multi-dimensional exhibition featured the work of French-Korean artist Sanghon Kim through the exploration of the increasing “mystical influence” derived from Africa on both a global and football level. Three Nike-sponsored teams create a mock “Group of Death” which include Portugal, Côte d’Ivoire and Brazil. From there each are assigned a magic colour (orange for Côte d’Ivoire, yellow for Brasil, dark red for Portugal), a magic animal – the elephant, the jaguar and the dragon (for St Georges’ myth), a magic number (11, 10, 7), a spell (strength, agility, speed) and also a magic football boot.

Photography: NBP

Nike Stadium Paris "Black Magic" Exhibition

Nike Stadium Paris "Black Magic" Exhibition

Nike Stadium Paris "Black Magic" Exhibition

[gallery columns="4"]

Read Full Article

What to Read Next

Nike Air Max 90 SP "Black Leather" Strips Down the Classic Silhouette
Footwear

Nike Air Max 90 SP "Black Leather" Strips Down the Classic Silhouette

The reworked runner opts for stitched detailing and perforated leather over traditional multi-layered panels.

The Nike Mind 002 Flyknit “Black and Anthracite” Has an Official Release Date
Footwear

The Nike Mind 002 Flyknit “Black and Anthracite” Has an Official Release Date

22 moving nodes and a perforated knit upper arrive in a stealthy blackout finish.

The Shaggy Nike Air Max Goadome “Black Pony Hair” Is Coming Back This October
Footwear

The Shaggy Nike Air Max Goadome “Black Pony Hair” Is Coming Back This October

First released in December 2025, the fuzzy boot keeps its chunky ACG sole and visible Air cushioning.


Nike Dunk Low Retro "Black Snakeskin" Brings Reptilian Overlays
Footwear

Nike Dunk Low Retro "Black Snakeskin" Brings Reptilian Overlays

The dark iteration blends deep fir green python textures with soft pearl suede accents.

Mighty Healthy 2010 Summer T-Shirts
Uncategorized

Mighty Healthy 2010 Summer T-Shirts

Mighty Healthy give us a peek into new designs for the brand’s 2010 Summer Collection. As we’ve

The Making of the adidas F50 adizero
Uncategorized Footwear

The Making of the adidas F50 adizero

Arguably the number one factor in “arms race” for football boots, footwear weight has been a

Paul Smith 2010 Spring/Summer Collection Sneakers
Uncategorized Footwear

Paul Smith 2010 Spring/Summer Collection Sneakers

Paul Smith puts together a solid sneaker offering with a simple understated design for this

Mighty Healthy San Francisco Pop-Up Store
Uncategorized

Mighty Healthy San Francisco Pop-Up Store

New York-based Mighty Healthy has embarked on a series of pop-up shops around the United

MEDICOM TOY RAH C-3PO & R2-D2
Uncategorized

MEDICOM TOY RAH C-3PO & R2-D2

Beyond the usual reportings involving the cute and collectible KUBRICKS and BEARBRICKS from

HUH Magazine: Skating Afghanistan with Noah Abrams
Uncategorized

HUH Magazine: Skating Afghanistan with Noah Abrams

The topic of skateboarding in war-torn Afghanistan has been a well-documented movement which


KEDS 2010 Spring/Summer Footwear
Uncategorized Footwear

KEDS 2010 Spring/Summer Footwear

One of the longest standing sneaker-based footwear companies around, KEDS introduces the

Nike Sportswear Air Max Light "Pure White"
Uncategorized Footwear

Nike Sportswear Air Max Light "Pure White"

A 2010 spring/summer release from Nike Sportswear encompasses a new simple and clean iteration

Subcrew 2010 Spring/Summer Collection Lookbook
Uncategorized

Subcrew 2010 Spring/Summer Collection Lookbook

Subcrew offer us a preview of their 2010 spring/summer collection. The Hong Kong brand has been

Reflection Eternal - Ballad Of Black Gold
Music

Reflection Eternal - Ballad Of Black Gold

reflection-eternal-ballad-of-black-gold

Big Sean - What U Doin? (Bullshitting)
Music

Big Sean - What U Doin? (Bullshitting)

big-sean-what-u-doin-bullshitting

Mickey Factz Signs To Battery/Jive Records?
Music

Mickey Factz Signs To Battery/Jive Records?

mickey-factz-signs-to-batteryjive-records

More ▾