“CALI THORNHILL DEWITT TAKES IT ALL OFF” For The Incorporated's Latest Spring/Summer 2018 Campaign

Highlighting the L.A. label’s new expansive collection.

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Fashion
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Coinciding with the rollout of its Spring/Summer 2018 collection, The Incorporated recruited Cali Thornhill Dewitt for a new campaign.

Titled “CALI THORNHILL DEWITT TAKES IT ALL OFF,” the campaign for the LA-based label’s latest range features the cult artist in different states of exaggerated dress, as outlandishly layered outfits highlight the new takes on popular silhouettes as well as new designs and concepts found throughout the range.

Accompanied by a video, The Incorporated’s “DEBUT ALBUM” Collection 4 photo series expresses the connection and intersection between music and fashion which served as the main inspiration for the collection. Following the progression of the video, Cali removes every piece from the seasonal range to represent the dichotomous feeling of at once being disappointed in one’s country and government, yet distracted by the more beautiful and confusing elements of life: youth, love and earthly delights.

Priced between $50 and $465 USD, The Incorporated’s Spring/Summer 2018 “DEBUT ALBUM” Collection 4 is available online and at select retailers.

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Model
Cali Thornhill Dewitt
Photographer
Jerald Johnson
Videographer
Lucas Chemotti
Art Direction
Mark McGinnis

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