Gucci, YEEZY, Balenciaga & Vetements Considered Among the World's Hottest Brands

Followed by Valentino, Y-3, Prada, Nike and Fendi.

Fashion
34,262 Hypes 0 Comments

In what might come as a shock to no one, Gucci has ranked number one in Lyst and Business of Fashion‘s first installment of The Lyst Index, a quarterly report determining fashion’s hottest brands and biggest products. By aggregating searches, page views, engagement, intent rate and conversion, the global fashion search engine’s analysts work closely with BoF‘s detailed editorial studies to uncover what brands and products are “hottest” across the market.

In addition to Gucci, the report’s list of top 10 brands includes the likes of YEEZY, Balenciaga, Vetements, Givenchy, Valentino, Y-3, Prada, Nike and Fendi, in that order. When it comes to products, the Italian luxury house trumps yet again at a whopping four inclusions on the list’s 10 “hottest” items, including its ‘blooms’ slide sandal, ‘GG’ logo belt, pussy bow ‘Crêpe de Chine’ dress and ‘Ace’ low-top embroidered sneaker. Rounding out the list are Saint Laurent’s ‘Opyum’ pumps, Chloé’s ‘Nile’ bag, Givenchy’s logo slides, Comme des Garçons PLAY’s low-top sneakers, Common Projects original ‘Achilles’ low-top sneaker and Diane Von Furstenberg ‘Serafina’ dress.

Find out the most hyped products dropping in Europe this week.

Read Full Article

What to Read Next

Gucci Is the World's Hottest Brand for Q2 2022
Fashion

Gucci Is the World's Hottest Brand for Q2 2022

Knocking Balenciaga off the top spot thanks to its Harry Styles “HA HA HA” collection, adidas collaboration and “Cosmogonies” show.

Here Are The Biggest Announcements From Apple's WWDC 2022
Tech

Here Are The Biggest Announcements From Apple's WWDC 2022

Including a revamped MacBook Air with the all-new M2 chip and iOS 16.

LaMelo Ball and PUMA Introduce the MB.01 Lo With a "UFO" Colorway
Footwear

LaMelo Ball and PUMA Introduce the MB.01 Lo With a "UFO" Colorway

Reworking his signature shoe as a low-top for the first time.


Saint Laurent Enlists Six Photographers for SELF 07 Art Series
Art

Saint Laurent Enlists Six Photographers for SELF 07 Art Series

Showcasing the power of self-expression.

Soulland Unveils Its Graphic Heavy Collection for 2017 Fall/Winter
Fashion

Soulland Unveils Its Graphic Heavy Collection for 2017 Fall/Winter

Inspired by everything from Mozart to the military.

Easy Demons Club Releases Limited Edition "HANNYA BOY" Collectible Figure
Design

Easy Demons Club Releases Limited Edition "HANNYA BOY" Collectible Figure

Complete with ebony and ivory Katanas.

Missy Elliott's First Written Single Was Actually for 'That's So Raven' Star Raven-Symoné
Music

Missy Elliott's First Written Single Was Actually for 'That's So Raven' Star Raven-Symoné

We were also surprised.

2D Turns 3D in Gorillaz's Boogie-Filled "Strobelite" Music Video
Music

2D Turns 3D in Gorillaz's Boogie-Filled "Strobelite" Music Video

Featuring Peven Everett.

Ryan Reynolds and Josh Brolin Reveal a First Look at Cable in ‘Deadpool 2′
Entertainment

Ryan Reynolds and Josh Brolin Reveal a First Look at Cable in ‘Deadpool 2′

Another character revealed for the highly-anticipated sequel.


The Artist Behind Tyler, The Creator's 'Flower Boy' Cover Speaks out on the Process
Music

The Artist Behind Tyler, The Creator's 'Flower Boy' Cover Speaks out on the Process

“This seemed like a great opportunity that I didn’t want to pass up.”

This Is How Easy It Is to Fake a Social Media Following and Get Paid for It
Tech

This Is How Easy It Is to Fake a Social Media Following and Get Paid for It

Buy your way to clout.

adidas' EQT Support RF Model Returns With a More Premium Look for Fall
Footwear

adidas' EQT Support RF Model Returns With a More Premium Look for Fall

Gearing up for a new season.

Maison Kitsuné Wants You to Step Into Its World
Fashion 

Maison Kitsuné Wants You to Step Into Its World

Speaking to the French Label’s founders about balancing music with fashion and being the proto-Virgil Abloh.

'Game of Thrones' Episode 5 Preview Video: The Night King's Army Is Coming
Gaming

'Game of Thrones' Episode 5 Preview Video: The Night King's Army Is Coming

“Bend the knee…or refuse and die.”

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.