Bamford Watch Department Is Now Customizing Zenith Timepieces
George Bamford is no longer just putting his spin on Rolexes.




Bamford Watch Department is branching out from its usual Rolex offerings, following up its Master & Dynamic collaboration by teaming up with Zenith to become an officially authorized customizer of the Swiss imprint’s timepieces. The partnership even includes an overhaul of bamfordwatchdepartment.com, allowing customers to personalize a Zenith watch directly from BWD’s website. Said BWD founder George Bamford of the collaborative endeavor:
This is a new chapter and one of the most significant steps we have taken as a business. It is amazing not only to gain such a strong foothold in the Swiss watchmaking fraternity, but also to receive such a wonderful validation of our overall customisation concept. I have long admired the quality and precision of Zenith timepieces as well as their pristine craftsmanship, and the chance to work so closely with them now allows us to constantly evolve and drive forward the world of luxury watches to bold new ground.
Head on over to BWD’s site now to check out some in-house customizations and the new online customizer and look for select pieces to be available from BWD stockists like Dover Street Market and colette.