Rick Owens is famous for his stark black and stringy hair, giving him his gothic look. However, it’s not all natural. The prolific designer lets T Magazine into his home to witness him dying his hair into the signature raven shade. Naturally, his hair is actually white and curly, the complete opposite of what people are used to seeing. To achieve this aesthetic, Owens regularly dyes his locks at home and takes quarterly trips to a London salon for a Japanese chemical straightening perm. Check out the interestingly haunting and intimate video of Rick Owens’s grooming routine below. Additionally, read an interview with the designer here where he talks about being an artist and cult fashion designer.