The Comeback of the Legendary PUMA Clyde Continues With the Wraith Pack

The two-shoe drop is inspired by Walt Frazier’s love of fashion and cars.

Presented by PUMA
Footwear 
7,735 Hypes 0 Comments

Available for the first time in five years, the iconic PUMA Clyde sneaker makes its return. Originally introduced in 1973 as the signature shoe worn by Walt “Clyde” Frazier, the first basketball player to have a shoe named after him, the suede low-top silhouette became an athletic staple through the 1970s, and later, a cult favorite amongst B-boys, hip-hop artists and punk-rockers. For the relaunch of the shoe, PUMA has released various iterations of the sneaker this season inspired by the basketball great.

The latest drop in the series showcasing the PUMA Clyde is the Wraith Pack. Replacing the matte finish of suede with the polished glow of patent leather, the PUMA Clyde Wraith channels the luxe stylings of Frasier’s Rolls-Royce. Accents like a hit of Kurim on the heel, custom lace locks and the number 10 etched into the lace tips representing Walt’s first New York jersey number make the shoe a flashy alternative to the traditional Clyde.

Adding depth to the campaign, PUMA has also launched a film directed by Creations of LA featuring Walt Frazier’s insight on his namesake sneaker as well as his on-court work ethic and sense of fashion. The film juxtaposes Clyde, suited up with his sneakers, against shots of today’s young creatives also rocking the shoe in their own style.

Check out the video above, and lookout for the PUMA Clyde Wraith Pack to release in both black and cordovan colorways on September 29 exclusively at Foot Locker.

Read Full Article

Join Our Discussions on Discord

The HYPEBEAST Discord Server is a community where conversations on cultural topics can be taken further.

1438 Users Online

What to Read Next

Take a Look at jeffstaple's Customized Stan Smiths
Footwear

Take a Look at jeffstaple's Customized Stan Smiths

Pigeon included.

Chief Keef & Soulja Boy Reunite for "I'm Up Now"
Music 

Chief Keef & Soulja Boy Reunite for "I'm Up Now"

The beef is over.

Michael Kors Teams up With Fujifilm on a Gilded Instax Mini 70
Tech

Michael Kors Teams up With Fujifilm on a Gilded Instax Mini 70

A fashionable Polaroid camera.


Play Retro Games on Just About Anything With 8Bitdo's New Retro Wireless Controller
Tech

Play Retro Games on Just About Anything With 8Bitdo's New Retro Wireless Controller

In celebration of Apple’s 40th anniversary.

Gucci Mane Is Going to Sell Clothing That's "Somewhere Between Supreme & Vetements"
Music 

Gucci Mane Is Going to Sell Clothing That's "Somewhere Between Supreme & Vetements"

Plus, he inked a major book deal & will co-star alongside Al Pacino in a new film.

The Nike Air Zoom Structure Debuts Its 20th Edition With Special Colorway
Footwear

The Nike Air Zoom Structure Debuts Its 20th Edition With Special Colorway

The Air Zoom Structure 20 features a dynamic fit system.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.