A Closer Look at the Kim Jones x NikeLab "Packable Sport Style" Collection

Intended to speak to today’s youth.

Fashion
7.8K 0 Comments

It was only yesterday that the official photos for the Kim Jones x NikeLab collaboration were unveiled. In a conversation with i-D, the Louis Vuitton artistic director made a point to say it was an honor to collaborate with the brand, considering Nikes were something he used to beg his mom for when he was a kid. He also goes on to talk about his inspiration for the designs, explaining it wasn’t just travel that influenced him, but also youth. The colors of each piece reference old Nike Air Max models, which are meant to speak to today’s younger people. To carry this idea forward, the models featured in the collaboration’s campaign are all young and come from all over the world. For a closer look, check out the photos above. The collection becomes available July 23 online and at NikeLab retail stores.

To read the full interview with Kim Jones click here.

Read Full Article

What to Read Next

Kim Jones Steps Down From Fendi Women's, Stays at Dior Men's
Fashion

Kim Jones Steps Down From Fendi Women's, Stays at Dior Men's

After four years at the Italian fashion house.

Pharrell Williams and JOOPITER Announce "The World of Kim Jones" Auction
Fashion

Pharrell Williams and JOOPITER Announce "The World of Kim Jones" Auction

Celebrating Jones’ legacy beyond luxury and iconic collaborations.

Closer Look at the Balenciaga x PUMA Collection
Footwear

Closer Look at the Balenciaga x PUMA Collection

Featuring the Ultrasoft Speedcat silhouette, sportswear apparel and more.


Kim Jones Offers a Dramatic and Poetic Reimagination of House Codes for Dior FW25
Fashion

Kim Jones Offers a Dramatic and Poetic Reimagination of House Codes for Dior FW25

Taking inspiration from the house’s archives dating back to the ’40s.

7 Most Memorable Musical Performers at the ESPYs
Music 

7 Most Memorable Musical Performers at the ESPYs

Drake, Chance The Rapper, Lebron James, Destiny’s Child & more.

Gucci Mane to Headline 'All Lives Matter' Concert
Music 

Gucci Mane to Headline 'All Lives Matter' Concert

A portion of the proceeds will go to the families of Alton Sterling and Philando Castile.

ZAYN Hops on Snakehips' Addictive New Single, "Cruel"
Music 

ZAYN Hops on Snakehips' Addictive New Single, "Cruel"

The duo can’t stop collaborating with R&B’s finest.

50 Cent Thinks Donald Trump & Kanye West Would Make Bad Presidents
Entertainment

50 Cent Thinks Donald Trump & Kanye West Would Make Bad Presidents

Watch the entertaining exchange with Conan O’Brien here.

The PF Flyers Made in USA Center Hi Is a Modern Take on a Classic Silhouette
Footwear 

The PF Flyers Made in USA Center Hi Is a Modern Take on a Classic Silhouette

An easy-to-wear style with high-end accents.


50 Cent Thinks Kanye West's Presidential Run Would Be Just Like Trump's
Music 

50 Cent Thinks Kanye West's Presidential Run Would Be Just Like Trump's

“That’s a lot of responsibility.”

A First Look at the Revived Nike Air Zoom Chalapuka Sneaker
Footwear

A First Look at the Revived Nike Air Zoom Chalapuka Sneaker

Debuted during Rochambeau’s 2017 Spring/Summer Collection.

This Custom Nike Air Yeezy 2 Is Coated in Gold
Footwear

This Custom Nike Air Yeezy 2 Is Coated in Gold

Ain’t sayin’ you a gold digger.

Ty Dolla $ign Unveils the Intense, Politically-Charged "No Justice"
Music 

Ty Dolla $ign Unveils the Intense, Politically-Charged "No Justice"

Featuring Big TC.

Here's Your Chance to Pick up an A Bathing Ape x BE@RBRICK Baby Milo 1000% Figurine
Design

Here's Your Chance to Pick up an A Bathing Ape x BE@RBRICK Baby Milo 1000% Figurine

Feeling lucky?

More ▾