hype cog

Behind-the-Scenes of Barneys x Justin Bieber’s ‘Purpose’ Tour Collaboration

An in-depth look at the anticipated collection.

Ramping up for the release of the Barneys x Justin Bieber Purpose tour collaboration, we take a look behind the scenes to get a glimpse of the production process and closeups of the 31-piece capsule. Designed by Fear of God’s Jerry Lorenzo and stylist Karla Welch, the Purpose Tour “Wardrobe Collection” is the first time the luxury retailer is partnering up with an artist for merchandise and on-stage attire. In the images above, we see FOG’s signature grunge aesthetic met with detailed zips and luxe fabrics, set against the backdrop of the no frills, raw factory shedding light on the intricate process of creating the apparel. The unisex collection will be available on Monday, July 18 at Barneys’ Madison Avenue location to coincide with the final leg of the U.S. tour at Madison Square Garden.

PhotographerDiane Abapo / SUSPEND Magazine
Read Full Article

What to Read Next

A Virtual Reality Film Is Being Made to Put Viewers Directly Into the Star Wars Universe
The Latest Nike Metcon 2 Colorway Pays Tribute to the Air Trainer 1
Kevin Hart & Serena Williams Create "The Hart Serena" Workout
Watch Vic Mensa Freestyle About Justin Timberlake Controversy
Justin Bieber Rejects Gift Fan Throws on Stage
Beastie Boys’ Mike D Chats With Ezra Koenig About "Horny French Music"
Load More
HYPES is a real time popularity metric informing readers of what is trending