Anyone Can Be a Shirtless J.R. Smith Thanks to This Cleveland Company's Viral 'Joke'

Genius? Crazy? Or crazy genius?

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J.R. Smith memorialized the Cavaliers’ NBA Championship by donning nothing but the tattoos on his torso and a pair of basketball shorts. Apparently, the 30-year-old champ remained shirtless for three days after the big win—from the club after holding the Larry O’Brien trophy and up until the Cavs’ victory parade.

Now, thanks to a Cleveland-based company called Fresh Brewed Tees, anyone and everyone can be a shirtless J.R. Smith. The T-shirt company partnered up with the Cavs guard and his tattoo artist to create this hilariously absurd, polyester top. “We did a mock-up of what the shirt would look like as a joke and it went viral,” said Fresh Brewed Tees owner Tony Madalone in a tweet.

The shirts are available to purchase at Freshbrewedtees.com for $35 USD.

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Keith Estiler Managing Editor, Hypeart

Keith Estiler is a New York-born curator, writer, and the Managing Editor of Hypeart, the contemporary art arm of Hypebeast. Based in NYC, Keith heads up editorial strategy at the intersection of contemporary art and culture, capturing the icons and outliers of both the local and international scenes. He has curated exhibitions worldwide, dedicated to championing the emerging voices and subcultures currently redefining contemporary visual culture.

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