Foot Locker Launches App Reservation Procedure for Easier Purchasing Process

Gone are the days where you would wake up on a release day and walk to the store to purchase that highly anticipated pair of sneakers you’ve been waiting all week for. As a result of the continued frenzy and commotion that occurs while waiting in line for that coveted drop, Foot Locker will be launching a ‘reservation’ feature within its current mobile app that serves as the name suggests: to digitally reserve a space in the queue. Available across its Foot Locker, Champs Sports and Footaction platforms, the feature will be piloted first at locations in Tampa, Florida during the launch of two Air Jordan Retro 11 Low colorways on June 4.