Go Behind the Scenes of adidas's New Futurecraft Tailored Fibre Prototype
Tailored for you, by you.
Known for pushing the limits as of late, adidas has something new up its sleeves with a brand new prototype. Welcoming its innovative Futurecraft Tailored Fibre, the upcoming construction technique allows any athlete to possess specific modifications in regards to their footwear needs. With the three stripes constantly trying to enhance the level of mixing technology within its footwear, its machine creates the aesthetic and feel of a running shoe that’s tailored to the exact foot of the wearer. Take a look at the video above for an in-depth look at adidas’ love for the game of innovation and be on the lookout for more from Futurecraft in the coming months.
