ICECREAM Heads to the Desert to Showcase Its "Sprinkle" Collection
Colorful graphics juxtaposed with cowboy styles.
ICE CREAM and photographer Lloyd Pursall link up for a new editorial to highlight select pieces from the streetwear brand’s “Sprinkle” collection. The neutral tones of the desert backdrop help accentuate the colorful range of tees and crewnecks featuring bold skull and crossbone graphics, and cartoon renderings of ice cream cones. A denim sherpa jacket, cowboy hats and jeans are also seen above. Purchase any items from BBCICECREAM locations and the brand’s webstore.
