LEGO to Launch 'The Simpsons' Kwik-E-Mart Set

LEGO is set to immortalise Apu’s Kwik-E-Mart from The Simpsons in their iconic, tiny bricks. On the heels of the success of last year’s collaboration between the two pop-culture institutions, LEGO is set to extend their brick version of Springfield with this exclusive building set. The LEGO Kwik-E-Mart is set to be unveiled for the first time at SXSW and will be available from LEGO.com and LEGO retail stores come May 1. Fans of the show will also be able to  build their favorite Simpsons moments with all-new LEGO Minifigures of other cast members, a second set of which will be available to collectors on the same date.