adidas Unveils Leo Messi's Pibe de Barr10 Signature Shoe

Inspired by Barrio of Las Heras, Rosario, the grounds on which Lionel Messi honed his craft, adidas presents the Pibe de Barr10 signature shoe. The collaboration was designed by Rosario-born graphic artist Ignacio Valenti and is a tribute to Messi’s childhood – combining an unrefined paint stroke reminiscent of his initial surroundings with a sleek upper that hints towards Messi’s style on-pitch, the Pibe de Barr10 is very much a personal statement. The Speed Traxion stud alignment and outsole have been modeled on sprinters’ spikes and are coated in a special 360˚ DRIBBLETEX treatment to ensure optimal performance in both wet and dry conditions. The model’s clean, white toe-box leads round to a heavy graphic heel counter and comes equipped with contrast lacing and patterned in-sole.

Set to be worn by Messi as early as March 18, these exclusive cleats will be available to purchase directly from adidas and selected retailers as of March 19.