H&M Sport 2015 Spring Collection

As the overlap between fashion and sport continues to blur, here we find brands from the bottom

Fashion
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As the overlap between fashion and sport continues to blur, here we find brands from the bottom upwards finding innovative ways to twist sportswear with sartorial sensibility. At the forefront of this is H&M – fresh off of their boxing-themed collaboration with Alexander Wang – here flexing a newfound attention to materials in their Sport collection for Spring 2015. Here the Swedish fast-fashion giant ushers technical fabrics in on-trend geometrical prints to the masses; elsewhere offering classic varsity-inspired pieces for guys. Enjoy the photos above and the accompanying video below, with the full collection available in H&M doors worldwide now.

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