Nike Football Innovation Showcase in Rome
Having already unveiled an array of new, vibrant colors for its innovative line of football boots
Having already unveiled an array of new, vibrant colors for its innovative line of football boots last week, Nike took to Rome to showcase this four-model collection in typical Nike fashion. As Soccer Bible states, the launch event was located in a city center building with various, dimly-lit rooms exhibiting different parts of the updated range. After hearing from a couple of Nike directors, attendees took to the streets to try out the new Elastico Superfly – a model designed with the court, turf and street pitches in mind.