adidas Pure Boost Lookbook
To coincide with adidas’s newest Boost shoe, the German sportswear brand has dropped this Pure
To coincide with adidas‘s newest Boost shoe, the German sportswear brand has dropped this Pure Boost lookbook. Featuring the Boost midsole constructed from numerous pellets fused together to better disperse the forces of impact, the upper is a blend of a TIRRENINA suede heel and a synthetic four-way stretch material constructing the vamp and toe box. The imagery shows the adidas Pure Boost model in a casual context, with styled looks showing the vision that adidas has in mind for this sneaker, which was created in part by designers from adidas Sport Performance, Y-3 and adidas Originals. For a more exhaustive overview of the Pure Boost, check out our conversation with adidas Global Creative Director James Carnes.
