Icon 4x4 Talks About the Importance of Design and American Manufacturing

While the American domestic production movement has been going strong over the last few years, Icon

Automotive
6.5K 0 Comments
Save

While the American domestic production movement has been going strong over the last few years, Icon 4×4 has taken its own stake with a focus on reinventing vintage design. In this beautifully directed film by William Bradford, the story of Icon 4×4 is uncovered and its penchant for classic Americana in the modern era is put on display. Two new models also take center stage, the Icon Thriftmaster Pickup and the Icon E-Flyer Bike.

Read Full Article
Text By
Share this article

What to Read Next

Ronnie Fieg Shares a Glimpse of the New Kith x Salomon XT‑4K
Footwear

Ronnie Fieg Shares a Glimpse of the New Kith x Salomon XT‑4K

Teaser images reveal bold branding and vibrant color blocking on the collaborative silhouette.

Drake Ramberg, the Designer Behind Football’s Most Iconic Nike Kits, Talks Venezia FC, NOCTA and a ’90s Revival
Sports

Drake Ramberg, the Designer Behind Football’s Most Iconic Nike Kits, Talks Venezia FC, NOCTA and a ’90s Revival

The Nike veteran tells Hypebeast about three decades of football shirt design, cultural storytelling and why bold ’90s graphics still resonate today.

X+Living Crafts a Temple of Shadows and Stories for the Zhongshuge Bookstore in Tianjin
Design

X+Living Crafts a Temple of Shadows and Stories for the Zhongshuge Bookstore in Tianjin

Orthogonal lines and layered structures transform the space into a visual journey of discovery.


First Look at the Victor Wembanyama x Nike GT Cut 4 "All-Star"
Footwear

First Look at the Victor Wembanyama x Nike GT Cut 4 "All-Star"

Expected to release next February.

Raekwon to RZA: "It’s Time for a New Game Plan"
Music

Raekwon to RZA: "It’s Time for a New Game Plan"

Raekwon has been subtly expressing frustrations with RZA and Wu-Tang Clan’s A Better

Percussions (aka Four Tet) - Sext
Music

Percussions (aka Four Tet) - Sext

Just 24 hours after giving us some new music, Kieran Hebden, aka Four Tet, drops another track

The Making of the Bodega x Reebok Instapump Fury
Footwear Fashion

The Making of the Bodega x Reebok Instapump Fury

Fresh off the full unveiling of its Reebok Instapump Fury collaboration, Boston retailer Bodega has

Snakehips — Forever (Preview)
Music

Snakehips — Forever (Preview)

Following the recent remix of The Weeknd’s “Wanderlust” record, UK producers Snakehips are teasing

Pharrell To Curate 'GIRL' Exhibit at Galerie Perrotin in Paris
Music

Pharrell To Curate 'GIRL' Exhibit at Galerie Perrotin in Paris

Pharrell Williams is hailed for creative talents that extend well beyond his music, noted for

Inventory 2014 Spring/Summer Lookbook
Fashion

Inventory 2014 Spring/Summer Lookbook

Aside from producing well-curated lifestyle content for both online and in print, Inventory also


visvim 2014 Spring/Summer FBT SHAMAN JP
Footwear Fashion

visvim 2014 Spring/Summer FBT SHAMAN JP

visvim’s longstanding FBT franchise enjoys another seasonal iteration with the release of the FBT

Lykke Li - Gun Shot (Live Acoustic Performance)
Music

Lykke Li - Gun Shot (Live Acoustic Performance)

After putting out the audio for her latest single, “Gun Shot,” yesterday, Lykke Li now treats fans

Lars Andersson 2014 Fall/Winter Lookbook
Fashion

Lars Andersson 2014 Fall/Winter Lookbook

Known for its techniques in knitwear, New York fashion mainstay Lars Andersson offers up this

Dior Homme 2014 Summer Sneaker Collection
Footwear Fashion

Dior Homme 2014 Summer Sneaker Collection

Dior Homme presents another compelling sneaker collection as part of its 2014 spring/summer

Wu-Tang Clan's Fans Create Kickstarter to Purchase Exclusive Album, Intend to Share Tracks for Free
Music

Wu-Tang Clan's Fans Create Kickstarter to Purchase Exclusive Album, Intend to Share Tracks for Free

Not too long ago, Wu-Tang Clan announced that they would be releasing their secret album Once Upon

Tabor by Compound Reflective Jogger Pants
Fashion

Tabor by Compound Reflective Jogger Pants

Coinciding with its first cut and sew collection Tabor by Compound has released its Reflective

More ▾