1-2-1 w/jeffstaple featuring Mike Cherman of ICNY

The latest installment of jeffstaple’s ever-insightful 1-2-1 series finds the creative innovator speaking with the next generation of New York streetwear – represented here by one Mike Cherman. From creative projects with top retailers like Without Walls, UBIQ and WISH Atlanta, Cherman’s ICNY has certainly established itself as not only a product-focused brand, but also an exceedingly visual one. Here Cherman sits down with jeffstaple as the two discuss the “necessity” that ICNY fulfills in the concrete jungle, the intensive shirt-making process, and how not getting a job at Staple ended up kickstarting his career. Enjoy the video above.