Woolrich John Rich & Bros. 2013 Fall/Winter "Aged to Perfection" Collection

Previewed exclusively at 14 oz. Berlin during the BREAD & BUTTER Tradeshow, Woolrich John Rich & Bros. is pleased to preview its 2013 fall/winter “Aged to Perfection” collection of parkas. The limited edition collection comes as a collaboration with retailer WP Lavori in which it aims to pay homage to classic Americana and its rustic heritage. Refashioning the iconic Woolrich Arctic Parka, each outerwear piece is hand-sprayed, hand-stitched and washed to exhibit a vintage, worn-in look. Furthermore, the hand-stitched and embroidered American flag on its left sleeve pays tribute to the brand’s longstanding roots in U.S. garment history. With a price tag of $995 USD, the six-piece “Aged to Perfection” capsule collection will be available at retailers worldwide, as well as the Woolrich John Rich & Bros. online store – relaunching this fall – beginning in October.