Giorgetto Giugiaro x Seiko 30th Anniversary Speedmaster Chronograph

Recognized as a “Car Designer of the Century” in 1999 and inducted into the Automotive Hall of Fame

Fashion
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Recognized as a “Car Designer of the Century” in 1999 and inducted into the Automotive Hall of Fame in 2002, Italian automobile designer Giorgetto Giugiaro – responsible for some of the most iconic offerings from BMW, Alfa Romeo, Maserati, Ferrari and Lamborghini (not to mention a bevy of Nikon camera bodies and Apple computer prototypes) – has been tapped by Seiko to craft a 30th anniversary collection of timepieces in honor of the Japanese watch company. Undoubtedly, the highlight of the collection is Giugiaro’s take on the Speedmaster Chronograph. Updated with a unique asymmetric design and an off-center placement for the case in regard to the strap, the piece sees the inclusion of oversized buttons – meant to aid in operation while wearing gloves in the cockpit of a supercar. Appearing in a total of six different color combinations, the Giorgetto Giugiaro x Seiko 30th Anniversary Speedmaster Chronograph will soon be available at select Seiko stockists for ¥33,600 JPY (approximately $336 USD).

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