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Saturdays Magazine - Behind-the-Scenes | Video

Despite its rapid rate of success and growth, Saturdays Surf NYC is still perceived differently

Despite its rapid rate of success and growth, Saturdays Surf NYC is still perceived differently amongst its consumers. Encompassing the worlds of fashion, coffee and surfing is, after all, a broad endeavor. Saturdays unveiled the inaugural issue of its magazine last year, in part to shed light on its interests as a brand, and as creative director Colin Tunstall explains, to clarify that an urban surfer’s lifestyle includes a variety of other activities. With the second issue of Saturdays Magazine having released recently, the brand shot a behind-the-scenes video with Tunstall and magazine editor Danny DiMauro to explore the process of creating such a diverse journal. Enjoy the video above.

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