David LaChapelle for Happy Socks Teaser

Happy Socks offers up a compelling teaser to its latest campaign, appointing kitsch pop artist David LaChapelle on creative direction. While socks and horror films may not immediately fit, the illustrious art director presents a bizarre scenario where the two go hand-in-hand. Filled with hyper-realism and subversive cues known to LaChapelle, the teaser returns to one of society’s oldest professions, with promiscuous dancers cavorting around in the Scandinavian socks, before a train cuts the story short with a mishap. Stay tuned for more on the campaign.