Professional boxing icon and social activist Muhammad Ali has stepped up to endorse a brand new campaign from high fashion giant Louis Vuitton titled, “Core Values.” In the effort of depicting an outstanding personality while reflecting on the idea of transmission from one generation to the next, a captivating portrait is presented featuring The People’s Champion and one of his grandsons. Ali’s Arizona home is the setting for this exemplary pairing between himself and the fashion house; included is a tag-line stating “Some stars show you the way. Muhammad Ali and a rising star.” Further adding to the uniqueness and prestige of the campaign, photography was done by Annie Leibovitz.
- All Sections
HYPEBEAST 100: The innovators from all realms of creativity in the spotlight.
With in-depth interviews, focused features and fashion-forward editorials, our print publication features long-form coverage of the topics valued by readers.
Explore and be inspired by the latest women's fashion news and trends.