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After taking a look at the Fall/Winter 2012 collection from Coca-Cola Clothing from Rio Fashion Week, the contemporary label returns to Rio De Janeiro, Brazil for Fashion Rio to showcase the Spring/Summer 2013 collection. The collection seems to take on a 1980s overtone making use of denim fits and vibrant color hues. While certain colors give a subtle nod to elements from the Coca-Cola company, overt branding is left to a minimum with the exception of slightly cropped script that is seen emblazoned across the front panels of the headwear segment that is included in the seasonal collection. The assortment continues in the same vein as the previous season by venturing into a slightly futuristic and forward-thinking aesthetic with experimental fits, textiles and layering techniques.

Source: Fucking Young!

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