Casio "Christmas in August" Event Recap

At the G-SHOCK East Store in London, Casio unveiled some new looks for the Fall and Winter. While the G-SHOCK is arguably the crowning achievement of the Casio brand, the event acted as a showcase for other, less celebrated models under the Casio umbrella. A wide array of color variations were present, with some of the more vibrant themes seen centered around the majority of playful watches. More staple designs will also continue towards the winter season.

Photography: Jeff Metal for HYPEBEAST