PUMA L.I.F.T. Racer Collection

PUMA’s new L.I.F.T. Racer represents one of the legendary brand’s most lightweight silhouettes, featuring unique construction which is created from lightweight foam injected into a mold, forming its upper in one piece to give you the most incredible fit with no excess weight. While most sneakers are made by compression molding EVA and gluing multiple pieces together, the L.I.F.T. Racer not only uses the injection molding process to reduce the amount of excess materials, it also eliminates the need for glue by stitching its mesh on to complete the upper, creating an all around lighter weight sneaker. The L.I.F.T. Racer will be available online and at PUMA Concept Stores as well as Finish Line locations nationwide starting March 14th, 2009.

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