Bonnier Mag+ Prototype

Not a day goes by in which the semi-obvious is announced and that print in its most traditional

Uncategorized
208 Hypes 0 Comments

Not a day goes by in which the semi-obvious is announced and that print in its most traditional form is dead. A return to its quinessential form is perhaps not in the cards anytime soon, but that’s not to say that the overall experience can’t be changed and redefined. Bonnier has done exactly that with this video featuring a prototype they have conceptualized which adds a new element of interactivity all while maintaining the long-standing relationship print has served with its readers. The only glaring weakness in our eyes is the rigidity of the overall design. Bring on the new generation of flexible (and durable) LCD screens to truly make this a product worth incorporating into your daily life.

The concept aims to capture the essence of magazine reading, which people have been enjoying for decades: an engaging and unique reading experience in which high-quality writing and stunning imagery build up immersive stories.

The concept uses the power of digital media to create a rich and meaningful experience, while maintaining the relaxed and curated features of printed magazines. It has been designed for a world in which interactivity, abundant information and unlimited options could be perceived as intrusive and overwhelming.

The purpose of publishing this concept video is first and foremost to spark a discussion around the digital reading experience in general, and digital reading platforms in particular. Thus, we would be more than happy to hear what you have to say regarding the concept and ideas expressed in the video: the magazine reading experience, digital browsing, text versus images, as well as hear about your own digital reading experiences and thoughts. We are all ears.

Read Full Article

What to Read Next

Nike To Drop 'Back to the Future' Mag-Inspired AF1
Footwear

Nike To Drop 'Back to the Future' Mag-Inspired AF1

With familiar hues of grey and touches of vibrant teal blue.

'SNEEZE' Magazine and Reebok Reconnect for a Classic Leather Team-Up
Footwear

'SNEEZE' Magazine and Reebok Reconnect for a Classic Leather Team-Up

The pair mimics the palette of the duo’s Club C team-up from 2020.

Korg Berlin Introduces Acoustic Synthesizer Prototype
Tech

Korg Berlin Introduces Acoustic Synthesizer Prototype

Merging the physical world with electornics to make instruments feel alive.


Nike Unveils New Tiempo Legend 10 "Prototype" Boot
Footwear 

Nike Unveils New Tiempo Legend 10 "Prototype" Boot

Unveiling a slew of graphics reminiscent of an actual design prototype.

adidas Originals Samba Tokyo Cities Pack with Cheez & Kalavinka & YOPPI
Uncategorized Footwear

adidas Originals Samba Tokyo Cities Pack with Cheez & Kalavinka & YOPPI

In a continuation of adidas Originals’ city-themed releases, the latest drops focus on the

Montana Exhibition at 33third
Uncategorized

Montana Exhibition at 33third

Paint purveyors Montana puts us onto this video recap of an exhibition that took place at

Vans Syndicate x Luke Meier of Supreme Preview
Uncategorized Footwear

Vans Syndicate x Luke Meier of Supreme Preview

Our resident HYPEBEAST blogger, Jun Jo, gives us a peek into an upcoming design from the Vans

All Gone 2009 Preview
Uncategorized

All Gone 2009 Preview

Dubbed as the bible to the world of streetwear, All Gone returns with its 2009 edition.

Refillable Color Dial Spray Can
Uncategorized

Refillable Color Dial Spray Can

Winning the 2009 Red Dot Award for Green design is this refillable Color Dial Spray, a novel


Giuliano Fujiwara 2010 Spring/Summer Sneaker
Uncategorized Footwear

Giuliano Fujiwara 2010 Spring/Summer Sneaker

Consistent with his usual brand of clean-cut designs, Giuliano Fujiwara returns for Spring with

3sixteen x Quoddy Leather Deck Chukka
Uncategorized Footwear

3sixteen x Quoddy Leather Deck Chukka

Having seen a preview earlier in the year, 3sixteen’s collaboration with Quoddy of Maine begins

adidas Originals 2010 Spring ZX 500
Uncategorized Footwear

adidas Originals 2010 Spring ZX 500

Two new colorways in the adidas Originals ZX 500 begin to land at select adidas Originals

ENGINE Magazine 2010 January "Today's Formal Wear" Editorial
Uncategorized

ENGINE Magazine 2010 January "Today's Formal Wear" Editorial

ENGINE Magazine unveils a new editorial feature entitled “Today’s Formal Wear”, from its

SBTG Basics Militarism Collection Video
Uncategorized Footwear

SBTG Basics Militarism Collection Video

After seven years of creating over-the-top and off-the-hook customs, SBTG is going back to the

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.