Nigo Featured on Nylon Magazine

Nigo shouldn’t be new to anyone in this culture. A household name amongst streetwear enthusiasts, Nigo has created an lifestyle empire from his label, A Bathing Ape also commonly known as Bape. Nylon Magazine has recently done a feature on this fashion superstar where he talks about the current position of Bape. “The public perception, or at least the hater perception, is that I pay guys like Kanye and Pharrell [Williams] massive amounts of money to be involved with my music,” Nigo says, by way of a translator, a few nights later in his five-story mansion just around the corner. (West features on the most recent single from Nigo’s hip-hop crew, Teriyaki Boyz, and Williams has collaborated with him many times as both a producer and a guest vocalist. The two also have a clothing line together, called Billionaire Boys Club). “But in reality they are genuinely interested in working with me. People in Japan think that because I have a lot of money I can buy my way into anything I want to be in, but in reality it’s based on personal relationships. I think people find it hard to understand how I have such a great lifestyle off of selling some clothes…” Also available in this feature is a look at some upcoming Fall items. You can read the article at Nylon Magazine. Info: Slam X Hype

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Nigo Featured on Nylon Magazine

Nigo shouldn’t be new to anyone in this culture. A household name amongst streetwear enthusiasts, Nigo has created an lifestyle empire from his label, A Bathing Ape also commonly known as Bape. Nylon Magazine has recently done a feature on this fashion superstar where he talks about the current position of Bape.

“The public perception, or at least the hater perception, is that I pay guys like Kanye and Pharrell [Williams] massive amounts of money to be involved with my music,” Nigo says, by way of a translator, a few nights later in his five-story mansion just around the corner. (West features on the most recent single from Nigo’s hip-hop crew, Teriyaki Boyz, and Williams has collaborated with him many times as both a producer and a guest vocalist. The two also have a clothing line together, called Billionaire Boys Club). “But in reality they are genuinely interested in working with me. People in Japan think that because I have a lot of money I can buy my way into anything I want to be in, but in reality it’s based on personal relationships. I think people find it hard to understand how I have such a great lifestyle off of selling some clothes…”

Also available in this feature is a look at some upcoming Fall items. You can read the article at Nylon Magazine.

Info: Slam X Hype

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