The cross branding of Japanese beer maker Sapporo has extended far beyond the reaches of its image as strictly a beer maker. A few days ago we previewed part of the Sapporo x Ciano Farmer Collection more specifically the denim line. This line was created exclusively for the Sapporo Inspired Runway Show in Miami, May 4th. Now we present another look at the upcoming line involving outerwear and tops. There’s definitely a strong emphasis on Japanese inspired graphics which may be a theme that Sapporo intend to keep based on their heritage.
After seeing to what extent Sapporo has approached this new project, perhaps we met their hard luggage set with Zero Halliburton with a bit less surprise then is warranted due to the fact that they’ve done a lot of surprising in the past week here.These lasered aluminum pieces are certain to draw attention when you rip your Sapporo luggage off the carousel or when you take your laptop out to do some work, but most importantly you have the piece of mind have having your goods travel in safety.
Sapporo’s foray into the fashion industry has been nothing short of remarkable as they have already put together such as extensive collection in their first time at bat. It seems as though Sapporo is on their way to creating a sustainable brand outside of the beer industry.
The Electro DJ & Producer super tandem of MSTRKRFT are at the center of an upcoming collaboration between Puma and jewelery designer Han Cholo. The gold mask pendant represents MSTRKRFT’s logo and will be produced just in time for this years blockbuster Coachella music festival at the end of the month. Rumored to be limited to only 10 pieces is it is doubtful this will make it to stores. Look for future Puma x Han Cholo projects in the future.
This upcoming Saturday, April 7th, GDFT is set to unveil their new collection of fitted caps. As always, each hat is themed after a particular colorway of some of the most recent releases and this effectively ends that exhaustible search to find that matching headwear some seek.
Although the Reebok Freestyle has been severely over-shadowed by the Air Force 1 this year as they both celebrate their 25th Anniversary, it would be rude to not give the Freestyle some whole heartedly deserved air-time especially given it is perhaps the world’s best selling female sneaker. Off the heels of their 25th Anniversary Pack comes these Easter themed sneakers, available in both low and hi’s.
images: The Clones
Fresh for spring, Alife has released yet another Kangol collaboration. These Ventair hats come in five different colorways and are a perfect match to the new Alife Everybody High Wet Pack sneakers. All new Alife footwear and Alife x Kangol Ventair styles are available now at both Alife locations. The hats retail for $40 and phone orders ARE accepted.
Here’s a look at the Spring/Summer 2007 collection from high end sneaker company Common Projects. The new line up consists of both lows and high tops and in their classics Achilles silhouette, alongside new mid and slip-on sneakers in several muted colorways – as well as metallic silver and gold. Each shoes features high quality materials and a gold serial number/size indicator printed on the heel panel. Proof that sneakers can still be exciting and simple at the same time. The latest styles from Common Projects are available now at stores such as Nomad, Nom de Guerre, and Colette.
Info: High Snobiety