EVISU 2014 Fall/Winter Campaign
To present its 2014 fall/winter campaign, Japanese imprint EVISU has enlisted the help of the
To present its 2014 fall/winter campaign, Japanese imprint EVISU has enlisted the help of the legendary fashion and celebrity photographer Terry Richardson. Featuring internationally acclaimed model Eniko Mihalik, we see a series of provocative images that also include Richardson himself, which capture the essence of his spontaneity in his work. The campaign showcases the forthcoming key items in a playful manner where we can find a number of new all-over prints and pieces such as the oversized cropped top and printed tees. Highlights include the iconic EVISU Japanese souvenir jacket with double chest branding and cuffs that are contrasted in an almost varsity aestethic.
Coinciding with the new campaign, EVISU has also just launched a digital contest. The rules are simple: capture a photo of Terry & Eniko and upload them on Instagram with the hashtag #EVISUAW14TerryRichardson for a chance to win a pair EVISU jeans.
Enjoy the playful lookbook above and look out for the pieces to release at EVISU stockists as well as the brand’s online store in the coming months.
