Jordan Brand Classic 2014 Recap by WATCHxWITNESS
The Jordan Brand Classic event represents a certain legacy carried by not only Jordan, but also the game of basketball. Thrown annually by the basketball giant, the game takes aside high school all-stars and pits them against each other to shine a light on tomorrow’s talent. Visual specialists 13thWitness and Jason Goldwatch – collectively (and cleverly) known as WATCHxWITNESS – were given similarly all-star access behind-the-scenes of the game. The above piece captures the sense of tension and innocence leading up to the players’ first taste at the big stage, competing with the hope to return in a few years time.