Reebok The Pump 20th Anniversary Video
October 28, 2009 ⋅ Uncategorized ⋅ by Staff ⋅ 6 Views

Reebok brought together 20 of the leading global affiliate partners to work on an exclusive collaboration of one of Reebok’s most iconic shoes―The Pump. Working with the Reebok team, each retail partner designed a limited collaboration of The Pump which will be released alongside the two original colors on November 20th, 2009.

What’s more, they captured it all on film. Be sure to check out these behind-the-scenes video and to check back here on November 19th to learn more about each of the affiliate partners, their design inspiration and the fruits of their labor.

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  • http://cid-af9ca489b8e7e59f.spaces.live.com/blog/ Suede Pumps

    I’m so love this blog, already bookmarked it! Thanks.

  • http://www.noONfagGEAR.com h0usem0nkey

    fuck the new school.

  • http://www.noONfagGEAR.com h0usem0nkey

    fuck the new school.

  • Al

    I wanna know where to get the black/orange 20 anni. Letterman jackets they’re all wearing…..DOPE’

  • Al

    I wanna know where to get the black/orange 20 anni. Letterman jackets they’re all wearing…..DOPE’

  • Mrwestscousin

    Damn yall are all haters, reeboks been making good shit forever, nike fuckin ruins the lives of kids making them work for nothing. A couple of cents, Reebok cares about the lively hood of there workers. Beacuse of that they have to take the back seat ???? YALL ARE ALL HATER REEBOKS IS A CLASSIC AMERICAN BRAND. CLASSIC AMERICAN BABY, CLASSIC AMERICAN BABY, CLASSIC AMERICAN BABY, CLASSIC AMERICAN BABY …….. REEBOK BABY. NIKES CANT BE HOT FOREVER TRY SOMETHING NEW… FIRST OBAMA… MAYBE REEBOK ?

  • Mrwestscousin

    Damn yall are all haters, reeboks been making good shit forever, nike fuckin ruins the lives of kids making them work for nothing. A couple of cents, Reebok cares about the lively hood of there workers. Beacuse of that they have to take the back seat ???? YALL ARE ALL HATER REEBOKS IS A CLASSIC AMERICAN BRAND. CLASSIC AMERICAN BABY, CLASSIC AMERICAN BABY, CLASSIC AMERICAN BABY, CLASSIC AMERICAN BABY …….. REEBOK BABY. NIKES CANT BE HOT FOREVER TRY SOMETHING NEW… FIRST OBAMA… MAYBE REEBOK ?

  • Remmy

    Meh. How many times are reebok going to rerelease the Pump? Collabing with 101 stores isn’t going to solve your problems.

  • Remmy

    Meh. How many times are reebok going to rerelease the Pump? Collabing with 101 stores isn’t going to solve your problems.

  • http://savoiedaudio.com andrewSAVOIE

    tell me when they come out ill be there

  • http://savoiedaudio.com andrewSAVOIE

    tell me when they come out ill be there

  • http://www.myspace.com/captainvenyce freaker

    im buyin the black/white ones..

  • http://www.myspace.com/captainvenyce freaker

    im buyin the black/white ones..

  • Johnny Blaze

    Yo, Everybody knows Reebok pump’s are Shite, always were, always will be.
    come on Hypebeast how much are these guys paying you to post this wackness!

  • Johnny Blaze

    Yo, Everybody knows Reebok pump’s are Shite, always were, always will be.
    come on Hypebeast how much are these guys paying you to post this wackness!

  • meth it does a krkkker good

    deeeeeee browwwwn….bangers i love the pumps
    now drop the emmits

  • meth it does a krkkker good

    deeeeeee browwwwn….bangers i love the pumps
    now drop the emmits

  • methitdoesacrakkkergood

    deeeeeee browwwwn….bangers i love the pumps
    now drop the emmits

  • methitdoesacrakkkergood

    deeeeeee browwwwn….bangers i love the pumps
    now drop the emmits

  • http://greenprezidents.com greenprez

    i miss my old school pumps. come check us out at greenprezidents.com for more dope ish!

  • http://greenprezidents.com greenprez

    i miss my old school pumps. come check us out at greenprezidents.com for more dope ish!

  • vagabond

    This will sell, but only because there’s 30 pairs from each store. BUT is it going to make people want to wear the pump again? NO… Will there be a huge emergence of Pumps in the marketplace after this campaign, most probably. Will people buy them? Most probably not.

    The model is nothing more than a visually amusing brick. Take a look what people are wearing out there, and what is it with the Adidas umbrella going back to the same stores for these drawn out collaborations?

    I can see Reebok execs getting pumped up (pun intended) about the release of this, expecting it to solve all of their problems in the sneaker market, but guess what, it ain’t gonna do jack. You sunk all that money into this and have nothing more than a youtube video and a few blog write ups to show for it.

    Jus sayin’

  • vagabond

    This will sell, but only because there’s 30 pairs from each store. BUT is it going to make people want to wear the pump again? NO… Will there be a huge emergence of Pumps in the marketplace after this campaign, most probably. Will people buy them? Most probably not.

    The model is nothing more than a visually amusing brick. Take a look what people are wearing out there, and what is it with the Adidas umbrella going back to the same stores for these drawn out collaborations?

    I can see Reebok execs getting pumped up (pun intended) about the release of this, expecting it to solve all of their problems in the sneaker market, but guess what, it ain’t gonna do jack. You sunk all that money into this and have nothing more than a youtube video and a few blog write ups to show for it.

    Jus sayin’

  • BooBoo

    This looks really interesting. Good to see these guys getting back to their roots.

  • BooBoo

    This looks really interesting. Good to see these guys getting back to their roots.