thisisneverthat Brings On 'The Minions' for New Capsule
Dropping later this week.
Collaboration king thisisneverthat is the latest to hop on The Minions‘ wave. The duo has served up a despicable, dual-branded delivery of apparel, including outerwear, headwear and other accessories.
The Minions front the lookbook, donning the capsule’s new headwear options including an all-black baseball cap stamped with thisisneverthat’s lettering and Kevin, Stuart and Bob peeking out behind.
Elsewhere, the capsule spotlights a rain jacket with a set of matching joggers. In the yellow-hued set, a portrait of one of the Minions is outlined onto the back.
A t-shirt lists the Minions’ names down the back of the shirt, while other accessories include a three-ringed keychain complete with a mini Minion, an orange “M” icon, and a thisisneverthat-branded mini-wrench.
The thisisneverthat x Minions capsule arrives on the heels of the Seoul-based imprint’s NEW ERA New York Yankees collaboration. Earlier this year, thisisneverthat paired up with other partners including Budweiser, Farah, BlackEyePatch, GORE-TEX, The Grateful Dead and CASETiFY.
Flip through the lookbook in the gallery above and expect the full thisisneverthat x Minions capsule on Friday, July 19 at 9 p.m. EST at thisisneverthat’s official webstore.