THE ROGER Advantage is available to buy now.
A no-frills makeup for Roger Federer’s signature lifestyle silhouette.
For the first time since his debut in 2000.
After a two-year dispute to acquire the branding back from Nike.
Federer’s first signature shoe with On is a ’70s-style tennis sneaker with modernized tech.
In an exclusive interview with HYPEBEAST, Federer and On talk about the release of The Roger.
Naomi Osaka, LeBron James and Tiger Woods also make it on this year’s top 10.
After signing a sponsorship deal with UNIQLO two years ago.
Taking place five days before the Australian Open.
The 10 athletes collectively made $6.1 billion USD.