Poggy

Arbiter of Japanese fashion and a maestro at mixing disparate influences into his personal style, Motofumi “Poggy” Kogi has become an international authority in menswear for his novel, tongue-in-cheek aesthetic. A native of Sapporo, Poggy began as a sales assistant at the brand, but quickly rose through the industry and became brand buyer and director of prominent Japanese brand UNITED ARROWS & SONS, with a brief stint as the director of Aoyama select shop Liquor, Woman & Tears between 2006 and 2010. Poggy has used his position as creative director to help secure a name for both himself and the brand worldwide, making regular appearances at major fashion events the world over. Aiming not only to showcase global brands to the perceptive Japanese consumer through UNITED ARROWS & SONS, but also serving as a window into the cultural trends of other fashion markets in what can sometimes be a myopic domestic market, Poggy’s say in the general fashion consciousness in Japan is not to be underestimated.

Virgin Galactic Delays Space Flights to 2022 and Jimmy Choo Launches an NFT in This Week’s Business and Crypto Roundup
Tech NFT

Virgin Galactic Delays Space Flights to 2022 and Jimmy Choo Launches an NFT in This Week’s Business and Crypto Roundup

While Apple is set to host an event on October 18.

Jimmy Choo Teams Up With Eric Haze and Poggy for Limited-Edition NFT
Fashion NFT

Jimmy Choo Teams Up With Eric Haze and Poggy for Limited-Edition NFT

Alongside 8,888 mystery boxes for purchase.

Jimmy Choo Unveils Exclusive Unisex Collection With Poggy and Eric Haze
Fashion 

Jimmy Choo Unveils Exclusive Unisex Collection With Poggy and Eric Haze

Presented by Jimmy Choo
Three creative stars collide for one iridescent collaboration.

Jimmy Choo teams up with Eric Haze and Poggy to Create Unisex Collection and BE@RBRICK
Art 

Jimmy Choo teams up with Eric Haze and Poggy to Create Unisex Collection and BE@RBRICK

Presented by Jimmy Choo
A limited-edition footwear and bag collection with an unmissable dream-team collectible.

Round Two and 2G Connect for "ROUND2G" Capsule Collection
Fashion

Round Two and 2G Connect for "ROUND2G" Capsule Collection

Menswear arbiters Sean Wotherspoon and Poggy unite for a joint capsule.


2G's Upcoming Pop-up Revisits a Time That Once Was
Fashion

2G's Upcoming Pop-up Revisits a Time That Once Was

Continually curated by Motofumi “Poggy” Kogi.

Poggy's 2G Recruits Graphpaper for Minimalist Hajime Sorayama Collaboration
Fashion

Poggy's 2G Recruits Graphpaper for Minimalist Hajime Sorayama Collaboration

Effortlessly oversized apparel printed with the Japanese artist’s designs.

James Jarvis Joins Poggy's "P-ROOM THE WORLD" for Vibrant 2020 Capsule
Fashion

James Jarvis Joins Poggy's "P-ROOM THE WORLD" for Vibrant 2020 Capsule

Boisterous graphics from the British illustrator.

Poggy Unveils "P-ROOM THE WORLD" Capsule at Shibuya PARCO
Fashion

Poggy Unveils "P-ROOM THE WORLD" Capsule at Shibuya PARCO

Featuring a special logo designed by Futura Laboratories.

Daniel Arsham Imagines Le Corbusier's Aged Tailoring for Poggy's 2G
Fashion

Daniel Arsham Imagines Le Corbusier's Aged Tailoring for Poggy's 2G

A coat, suit, shirt and pouch receive the “eroded” treatment.

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