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New Balance

First established in 1906 as the "New Balance Arch Support Company,” New Balance founder William J. Riley began making arch supports and prescription footwear to alleviate foot pain. By 2003, the company was ranked third among athletic shoe manufacturers, with an 11 percent share of the market.

New Balance Embraces Simplicity With Cool Grey M997FGG Model
New Balance Drop Its Newest Pair of 998's in an Icy-Fresh Colorway
New Balance Goes Anime With New 'Evangelion' Collaboration
An Exclusive First Look at Hanon x New Balance's "Fisherman's Blues" Collab
Concepts & New Balance Collaborate on the M997.5 "Esplanade"
New Balance Drapes Its 247 Model in Burgundy & White
New Balance Drops a Work Boot-Inspired Trailbuster
New Balance 574 Sport Receives Fall-Ready Renditions
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