Virgil Abloh Archive™ and Jordan Brand Announce the Air Jordan 1 High OG x V.A.A.
Footwear

Virgil Abloh Archive™ and Jordan Brand Announce the Air Jordan 1 High OG x V.A.A.

The historic release marks the first global product drawn from the late designer’s extensive archive.

Jordan Brand Merges Pitch and Pavement With the Tiempo Streetgato SE "Phantom"
Footwear

Jordan Brand Merges Pitch and Pavement With the Tiempo Streetgato SE "Phantom"

The indoor soccer silhouette gets covered in iconic elephant print with hits of Infrared 23.

Where Football Meets Streetwear: Hypebeast Cup 2026 Officially Kicks off in Shanghai
Fashion

Where Football Meets Streetwear: Hypebeast Cup 2026 Officially Kicks off in Shanghai

Blending high-energy sports with exclusive markets and interactive pop-ups, the two-day event lands at SUHE HAUS ahead of the World Cup.

Official Images of the Teyana Taylor x Air Jordan 3 "Concrete Rose"
Footwear

Official Images of the Teyana Taylor x Air Jordan 3 "Concrete Rose"

Fresh off a massive year in Hollywood, the multi-hyphenate star blossoms again with a highly detailed take on the iconic Jordan 3 silhouette.

Jordan Brand Wraps the Air Jordan 1 High With Swarovski Crystals
Footwear

Jordan Brand Wraps the Air Jordan 1 High With Swarovski Crystals

Yours for $1,005 USD.

"Mamba Magic" Enchants the Nike Kobe 3 Protro Low in This Week's Best Footwear Drops
Footwear

"Mamba Magic" Enchants the Nike Kobe 3 Protro Low in This Week's Best Footwear Drops

The “Pink Quartz”-themed sneaker is dropping alongside kicks from Teyana Taylor x Jordan Brand, CAYL x New Balance, Jacquemus x Nike, and more.


This Air Jordan 40 Is Inspired by the Air Jordan 28
Footwear

This Air Jordan 40 Is Inspired by the Air Jordan 28

Continuing Jordan Brand’s sought-after lineup of hybrid colorways.

Nigel Sylvester Reveals His Air Jordan 4 "Brick After Brick"
Footwear

Nigel Sylvester Reveals His Air Jordan 4 "Brick After Brick"

The BMX pro walks fans through chapter two of his Bike Air “Brick” journey.

Patta and Nike Stay Wavy With the Air Max 1 in This Week's Best Footwear Drops
Footwear

Patta and Nike Stay Wavy With the Air Max 1 in This Week's Best Footwear Drops

The duo’s latest entry in their series is joined by ‘One Piece’-themed Crocs, Supreme x Nike SB, CLOT x adidas, and more.

The Air Jordan 1 “Olive Aura” Pack Exudes Handcrafted Appeal
Footwear

The Air Jordan 1 “Olive Aura” Pack Exudes Handcrafted Appeal

From basket-weave uppers to crochet-style Swooshes.

The 2026 Air Jordan 4 “Bred” Receives a Release Date
Footwear

The 2026 Air Jordan 4 “Bred” Receives a Release Date

The iconic colorway will reportedly return with its original shape and branding.

Jordan Brand Prepares the Air Jordan 1 Low OG "Floral Swoosh" for Spring 2026
Footwear

Jordan Brand Prepares the Air Jordan 1 Low OG "Floral Swoosh" for Spring 2026

The upcoming silhouette replaces the traditional logo with intricate floral embroidery.

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