hype cog

Adidas Originals

The YEEZY BOOST 350 V2 Has Surfaced in a New "Red Night" Colorway
This Week's Sneaker Releases You Won't Want to Sleep On
Here Are the Most Hyped Products Dropping in Europe This Week
Here's Where to Buy the Most Anticipated Sneaker Releases in Europe This Weekend
Pharrell Williams and Stan Smith Team Up To Unveil a New adidas Originals "Pastel" Pack
HYPES is a real time popularity metric informing readers of what is trending