Parco

PARCO Collaborates with Paprika for Its Winter Grand Bazaar
Fashion

PARCO Collaborates with Paprika for Its Winter Grand Bazaar

Presented by PARCO
Kicking off an 11-day campaign with a wide range of activations, including commercials, lotteries for original merchandise, special novelties, and more.

PARCO in Collaboration with French Artist Jean Jullien for the “HAPPY HOLIDAYS” Campaign
Fashion

PARCO in Collaboration with French Artist Jean Jullien for the “HAPPY HOLIDAYS” Campaign

Presented by PARCO
Including a pop-up featuring Jean Jullien x Doraemon at Shibuya PARCO.

PARCO Taps Shanghai-Based Emerging Director Aj Duan for Autumn 2025 Campaign
Fashion

PARCO Taps Shanghai-Based Emerging Director Aj Duan for Autumn 2025 Campaign

Presented by PARCO
With experience crafting campaign visuals for numerous major fashion houses, Duan explores her own inner world under the theme “echoes of self.”

PARCO GRAND BAZAR Features Screenwriter Koki Mitani's Traditional Art, Bunraku: "Ningyo Girai"

PARCO GRAND BAZAR Features Screenwriter Koki Mitani's Traditional Art, Bunraku: "Ningyo Girai"

Presented by PARCO
Highlighting traditional character “Darasuke,” riding a skateboard through the city streets while wearing specially designed sneakers.

PARCO's New Campaign Stars Leslie Zhang, Renowned Creative Director on LV Campaigns
Fashion

PARCO's New Campaign Stars Leslie Zhang, Renowned Creative Director on LV Campaigns

Presented by PARCO
Set in 1990’s Shanghai, the film follows two kindred spirits connecting through letters.

PARCO Rings in the “HAPPY HOLIDAYS” With Keiichi Tanaami, Haruomi Hosono and Naohiro Ukawa
Fashion

PARCO Rings in the “HAPPY HOLIDAYS” With Keiichi Tanaami, Haruomi Hosono and Naohiro Ukawa

Presented by PARCO
Novelties will be handed out, and various events, such as playlists selected by Haruomi Hosono, pop-ups and a collaborative menu with “QuattroLabo” will be featured.


PARCO Announces 10th-Anniversary Campaign Featuring VTuber Suisei Hoshimachi

PARCO Announces 10th-Anniversary Campaign Featuring VTuber Suisei Hoshimachi

Presented by PARCO
The initiative, “SPECIAL IN YOU,” commemorates this milestone through a new campaign and commercial.

Art Collective FriendsWithYou Presents a New System of “Myths”
Art

Art Collective FriendsWithYou Presents a New System of “Myths”

Presented by PARCO
Hypebeast speaks with Samuel Borkson and Arturo Sandoval III at “PARCO MUSEUM TOKYO” about the “The Ocean — Temple of the Sacred Heart” exhibition.

PARCO Collaborative Exhibition Expressed The World of “Star Wars”
Art

PARCO Collaborative Exhibition Expressed The World of “Star Wars”

Presented by PARCO
Hypebeast sat down for an Interview with Masashi Nanzuka, the curator of this exhibition of gems by artists fascinated by the Star Wars universe.

Javier Calleja Presents "MR. GÜNTER, THE CAT SHOW"
Art

Javier Calleja Presents "MR. GÜNTER, THE CAT SHOW"

Opening this month at Parco Museum Tokyo.

Wasted Youth and BlackEyePatch Drop Playful Collab at PARCO
Fashion

Wasted Youth and BlackEyePatch Drop Playful Collab at PARCO

From March 18 to May 9.

Poggy, Medicom Toy and Nanzuka Introduce 2G Osaka With Limited Collaborations
Fashion

Poggy, Medicom Toy and Nanzuka Introduce 2G Osaka With Limited Collaborations

Limited edition artist BE@RBRICKs designed with Hajime Sorayama, Disney and more.

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