Heron Preston
Heron Preston is an artist, creative director, content creator, clothing designer and D.J, who has become a cultural icon in youth culture. Preston was one of the founding members of the D.K., art and fashion collective, BEEN TRILL and digital producer for Nike. UNIFORM is one of his latest works, as well as collaborating with prominent influencers such as Virgil Abloh and Kanye West.
“Keep It Simple, Stupid.”
Stripping unnecessary flair in favor of rugged utility.
Conquer anything with these on your feet.
As part of an exhibition titled “Our Lives in T-Shirts.”
Featuring Supreme, ACRONYM, Drake’s ‘Certified Lover Boy’ Merch, Stüssy and Palace
Scharf has also reinterpreted the iconic Heron bird logo for the first time in the brand’s history.
Also kicking off the Esports organization’s collaboration with PUMA.
The creative tells HYPEBEAST why “MISTAKES ARE OK.”
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