Pepsi Introduces New Logo In Celebration of Its 125th Anniversary
Food & Beverage

Pepsi Introduces New Logo In Celebration of Its 125th Anniversary

The company’s first logo revamp in 14 years. 

Tackle All Conditions in 66°North's Spring 2023 Collection
Fashion

Tackle All Conditions in 66°North's Spring 2023 Collection

From the mountains of Iceland to the streets of Soho, there’s a layer for all occasions.


Palmes Aces Its Way Into SS23 With A New Collection
Fashion

Palmes Aces Its Way Into SS23 With A New Collection

With the tennis-inspired brand welcoming new T-shirts, knitwear, and more.

Pizza? Stuffed Flatbread? Pizza Hut’s New “Melts” Arrives in the UK
Food & Beverage

Pizza? Stuffed Flatbread? Pizza Hut’s New “Melts” Arrives in the UK

Presented by Pizza Hut
A perfect cheese pull every time.

VERDY's Girls Don't Cry Presents Limited-Edition Beats Flex Earbuds
Tech & Gadgets

VERDY's Girls Don't Cry Presents Limited-Edition Beats Flex Earbuds

Featuring a detachable heart charm.

'Succession' Star Kieran Culkin Likes to Keep It Real
Fashion

'Succession' Star Kieran Culkin Likes to Keep It Real

As the face of COS’ Spring 2023 campaign, Culkin tells Hypebeast about his personal style, his acting process and his very large family.

Lamborghini Unveils Its Aventador Replacement, the 1,001 BHP Revuelto
Automotive

Lamborghini Unveils Its Aventador Replacement, the 1,001 BHP Revuelto

Featuring a V12 and three electric motors, marking the manufacturer’s first step towards electrification.

OBEY Offers Up Colorfully Casual Pieces for SS23
Fashion

OBEY Offers Up Colorfully Casual Pieces for SS23

Outfitted with jackets, knitwear and more.

Paul Walker-Driven 'Fast & Furious 4' Nissan Skyline GT-R R34 Heads to Auction
Automotive

Paul Walker-Driven 'Fast & Furious 4' Nissan Skyline GT-R R34 Heads to Auction

The car, which was customized by Daryl Alison of Kaizo Industries to Walker’s personal specification, comes up for sale courtesy of Bonhams.

Sandy Hues Cover notwoways' Revitalized ARW "Subsolar"
Footwear

Sandy Hues Cover notwoways' Revitalized ARW "Subsolar"

Taking inspiration from the lands “situated directly beneath the sun.”

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