“You could find out a lot about me by reading the CliffNotes in the brand.”
The stylist-turned-sneaker designer wanted her first collab to be a dedication to her hometown.
Catching up with the Union LA honcho at the collective’s Art Basel Miami installation.
“You gotta get used to it, otherwise you’re gonna get eaten alive. You gotta move fast.”
The BMXer talks JAY-Z’s name drop, Dave Mirra’s legacy and putting on for Queens.
“It’s the power of the Internet, for sure. The power of a strong brand and just consistency.”
The co-founder even gives away his plug on the Roc-A-Fella Air Force 1.
The creative also speaks on Awake NY and even his first brand, Absurd.
The entrepreneurs explain the art and hustle of the flip.
The comics talk about working with Kanye, cooking for Gunplay, and sneaking Jim Jones past the Hip-Hop Police.
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